The Brilliance!

HTTP://WWW.THEBRILLIANCE.COM/

#INTERNET Ah, we're back! Like we said, we were just "chilling out" for like 3 years. Feels good to have the team back writing. Still us three: Chuck, Benjamin, and Virgil. Got new interviews coming up, and hopefully we'll be posting on a regular basis, who knows. We also interviewed each other, check: CHUCK, BENJAMIN, VIRGIL...

PERMALINK PAGE!

Radiohead’s new album, pay whatever you feel like!

Two things. (1) This is brilliant. Radiohead is independent now, and they are taking distribution and more importantly, ‘customer relations’ into their own hands. I can’t imagine Thom Yorke even saying ‘customer relations’ but you get the idea. Their physical vinyl + CD is like $80…but to download their album, you simply pay them what you see fit. In my case I gave them 10 pounds. Really brilliant. Beyond it just being a ‘neat way for your fans to get your music’...its really a fantastic marketing tool. I’m certainly not the only blog talking about this, right? (2) The execution could have been better. The web interface is slightly confusing at best…a bit hard to use. But hey - this is absolutely a step in the right direction. I can’t wait to hear the tracks. THE BRILLIANCE! loves the concept. ***Oh yeah, FYI, I’m re-launching INDISTR in about 2 weeks - stay tuned for more details.