The Brilliance!

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#INTERNET Ah, we're back! Like we said, we were just "chilling out" for like 3 years. Feels good to have the team back writing. Still us three: Chuck, Benjamin, and Virgil. Got new interviews coming up, and hopefully we'll be posting on a regular basis, who knows. We also interviewed each other, check: CHUCK, BENJAMIN, VIRGIL...

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Recent History Museum, Fruition LV!!!

Such a good atmosphere and even better back-story. I had the fortunate experience of getting to know young entrapeneurs Chris Jullian & Samantha Alonso last month in Vegas in their shop Fruition. I literally just camped out in the store and soaked it in the atmosphere. Make no mistake, there is true vision here beyond clothes on shelves. It feels way more like a curated view in to golden years of American POP-fashion rather than just vintage clothing. Of all the stores I have ever been in worldwide, the best could take a lesson on how to strategically place different pieces to tell a story. Let me step back tho. This shop carries the rarest and some of the most iconic & coveted clothes during the birth of hip hop and standout street fashion from the 90’s. Like Chalkine jackets, Nike Air Jordan stuff, LL Cool J Troop jackets, Coca Cola polos, classic Ralph Lauren, MCM bags, Dapper Dan Gucci and Vintage Dior. As well they pair it up with current designer wear like the hard to find Jeremy Scott designs. What’s funny about the place is some people get it and some people don’t. Of course its not for everyone, but for those that it is for, it’s a gold mine. And in one fell swoop when I think if Vegas I don’t think of MGM, rather MCM.