The Brilliance!

You know I keep my eye on all this stuff - I can’t help it. I’m seriously on Techcrunch hourly. But yeah - lots of stuff going on with mobile/texting stuff, so social networking stuff still, video stuff, etc - but I found this Swivel company to be pretty interesting. I personally can’t see myself using them much, but data is king and the net is of course the best aggregator of it. Real simple, Swivel lets you compare and contrast data - any data. Like consumption of red-wine vs. occurrences of violent crime. Anything random, really. It’s not just some kitschy tool - they are launching a professional version which will be wildly, wildly popular with large Fortune 500 companies as much as it will be with small/medium size companies. The professional version will allow you to keep all your data private while comparing it whatever public data is out there - and like we have seen with sites like this, it will be FILLED with all sorts of data. I can only imagine. And just like how we’ve seen Google Earth used by news stations, I think we’ll see the same here. Honestly, congrats to these guys - really simplistically brilliant stuff. I’m betting it will be a nice 9 figure sum they’ll be purchased for in the next 24-30 months.